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Richard Lerner

Conundrum? Apparel not what you Anticipated? By Dick Lerner

1/30/2020

How many times have you bought a garment that you really liked …then disappointment sets in.  Its not what you thought it might be…Doesn’t fit?…Seems flimsy?….Doesn’t hold its shape? Buttons fall off? Seams separated? Fabric ripped? It happens more than you think.


Apparel that is oversold and under delivered – is well beyond the worth of the garment.  Marketing doesn’t mean you are getting quality.  A name brand or designer label doesn’t mean apparel is good quality – its a Conundrum!!.  If a garment doesn’t hold up and seems ready for the discard pile prematurely; it’s due to inferior fabrics, linings, thread, buttons, cheaply made, etc.


Endorsements and Influencers does not mean a garment is good quality. The garment is loaded with marketing cost and if the price is to good to be true…it probably is! The difference?  A good garment is well made with all the right ingredients to insure you are getting well made apparel that is affordable, quality and will last.  Unfortunately the retail sector has become filled with disposable merchandise that will continually have a short life cycle.


It is a vicious cycle how often a garment gets replaced, and that is expensive! Instead of increasing the wardrobe, it becomes one of replacement.  Quality Clothing becomes the least costly as garments are replaced less often.


Next time a garment seems to be to good to be true, it probably is, there is no free lunch! The conundrum is the garment quality? Or is it a garment heavily promoted with a cheap price.


If you want to get off the Hamster Wheel,  buy apparel for quality and value, know your fabrics, look for garments with the latest technology.  Hold the fabric up to the light and make sure you can’t see through, it is tightly woven, has good body, not flimsy or crush in your hand.


If the garment isn’t made right, Tailors are not magicians, there is only so much that can be done.  This is the issue of cheaply made apparel.  Cheaply made clothing with a name means nothing.  Be a good steward, know what you are getting.

Media Contact : Dick Lerner
Related Links : www.belairfashions.com
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