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Barby Clark

Communications - Social Media Engagement Volunteer


Social engagement volunteers interact with supporters on social platforms and help to tell the Red Cross story across Facebook, Twitter, YouTube, LinkedIn, Flickr, Instagram, and others.


  • Showcase Red Cross services and program through social posts including photos and videos.
  • Train and encourage Red Cross volunteers and employees to use their personal social accounts to share information about the Red Cross.
  • Respond to mentions and direct messages. Join existing conversations by validating information, correcting misinformation, recognizing partners, and sharing information.
  • Post content on Facebook, Twitter, blogs and the Red Cross Disaster Action Room across the region.
  • Post Red Cross activities to followers from events first-hand
  • Alert leadership to any negative posts
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